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We are reinventing the Sunny D brand by listening to what matters to you and making changes. Our Parents Advisory Group have gathered the views and opinions of over two thousand parents around the UK, and with their help, we’ve made some big changes to the Sunny D juice drink range. Parents told us that the two things they were most concerned about were sugar and artificials. So here’s what we did: |
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 We’ve dropped the sugar level in Sunny D Florida Original from 8.6g per 100ml to 7.4g per 100ml giving it an Amber traffic light. That means that Sunny D Florida Original now has at least 25% less sugar and 20% less calories than many other family favourites. |
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 Sunny D has no artificial colours or flavours, but it did have some things in it that you didn’t like and we didn’t want. So, no more vegetable oil, that’s now gone. |
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Parents told us they wanted fact led labels that gave them clear information about all the ingredients in a product and what they were all there for. So here’s what we did: |
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 The Parents Advisory Group helped us design a new label which they think makes the information mums and dads want to know easy to find, and they’ve put their own comments on the pack to help make sure everyone understands what the ingredients do. |
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 Sunny D will be the first soft drink to include Guideline Daily Amount (GDA) information on the front of pack as well as on the side. This tells you how much of a child’s (5-10 years old) guideline daily amount of sugar, calories, protein, fat and carbohydrate is in a 200ml glass. So that you can manage how much sugar your child has in one day. |
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Parents told us that their children like to try new flavours and the people that sell Sunny D in their shops tell us that most parents prefer to buy No Added Sugar flavours. So here’s what we’ve done: |
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We’ve added a brand new flavour to the Sunny D No Added Sugar line up. Orange and Pineapple now joins Florida NAS and California NAS. |
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Parents told us that kids really love the taste of Sunny D and whenever mums and dads buy it for their families, kids are delighted. The brand’s always been about those fantastic moments where kids are happy and excited, everyone’s having fun and, even if the sun’s not shining, it still feels that way. So here’s what we’ve done: |
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We’re creating completely new chilled, soft drinks for those times in the day when you all want to relax and have fun together. The Parents Advisory Group have been helping us with our ideas, so watch this space! |
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